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Business Requirement: To reduce
costs of field operations while increasing field productivity
and customer satisfaction. Last year the Service
Organization generated revenues of $50mm, with costs of
$45mm, however positive cash flow profitability is difficult
to operationally manage on a month-by-month basis due to
an inability to effectively control consistent field productivity,
and stringent customer service level agreements with performance
penalty arrangements.
The Situation:
The Company has 700 field service engineers (FSE) responsible
for onsite maintenance and repair of their commercial customers.
Supporting the field service engineers are 80 dispatch personnel
in 20 locations. Each FSA has a text-pager to notify them
of calls, and a mobile phone to call dispatch for the details
of their call and arrange parts orders, and other supporting
requirements. Each Dispatcher has a Desktop Computer, and
licenses for the ERP, CRM and Sales Order Processing Systems.
Before implementing the Dexterra Mobile Enterprise Platform, FSE’s used a 90% paper-based
system and 10% alphanumeric pager-system to retrieve and
complete work orders. This system was time consuming, vulnerable
to human errors, provided no audit or accountability and
required supplementary resources such as extra personnel
in the dispatch center. Additionally, FSE’s had no
access to vital enterprise data while in the field, resulting
in inaccurate diagnosis of problems, inaccurate orders,
low volume of accounts serviced per day, too much time spent
on paper work, large and inconsistent telecoms bills and
a declining rate of customer satisfaction.
With the implementation of the Dexterra Mobile Enterprise Platform, the Company was able to reduce
the costs of field operations by 81%, eliminated the dispatch
department, reduced the number of supporting office locations,
and increased the productivity of their FSE’s by 58%
through Dexterra’s governance of business processes
and community communications. Additionally, Dexterra’s
replacement of the incumbent system allowed the Company
to reduce their billing cycle from 17-days to 5.5-days (completed
work order to invoice mailed), and increased customers served
per day by 18%.
The following detail of accounts shows how a field service
engineer (Joe) uses the Dexterra Mobile Enterprise Platform
to complete a typical service call.
Monday 7:15am: Access to Real-Time
Data Instantly
While Joe is taking his last sip of coffee at home preparing
for his day in the field, he turns on his Pocket PC device.
The device instantly connects, via the Dexterra Mobile Enterprise Platform’s Get Latest feature, with the
multiple CRM/ERP back-end systems at the main office and
downloads, real-time, his work orders and related information.
Joe opens his Queue to see his scheduled appointments for
the day, which can be prioritized by severity of problem
or terms of the customer’s service level agreements.
8:05am: Increases
Productivity and Efficiency
Joe is out the door and off to see his first customer. Since
Joe has all work-order related information, he is able to
review the customer contact information, current service
case, case history, customer/product warranty status and
the customer’s service level agreement related to
the appointment. Although Joe is not connected wirelessly,
he still has access to all of the CRM (Siebel) & ERP
(SAP) application data while he is disconnected. This enables
Joe to be much more efficient and increases his productivity.
He thinks how great it is that he no longer needs to call
the dispatch center to get this information. He calls his
first customer to confirm he is on his way to their location.
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8:45am: Access to
“Up-to-Date” Parts Inventory
Joe arrives at the customer’s office to fix the printer.
He diagnoses the problem and determines that he needs to
replace a part. He turns to his Pocket PC device and conducts
a Part Search using the Dexterra Mobile Enterprise Platform.
Although Joe is not connected, the application searches
the part inventory system (SAP). He no longer needs to call
the Part Center to check on inventory, now this information
is at his fingertips. Instantly, Joe finds that the part
is not in his truck but is available at the warehouse, and
in-stock.
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9:20am: Real-Time Updates to Back-end Enterprise Systems
He allocates the part and syncs the part allocation and
order with the Dexterra Mobile Enterprise Platform.
He then orders the part and requests that the part be shipped
to the customer’s location, where by Joe is notified
that the part will arrive at the customer’s location
in 3-days. When Joe ends this service call the Dexterra
application will connect to the back-office ERP system,
order the part, remove it from inventory and instantly process
the shipment to the customer.
9:25am: Increases
Accountability & Workflow Efficiency
Joe informs the customer that he has ordered the part, it
will be shipped to their attention in 3-days and he will
return at that time. He tells the customer that he will
be back in 3-days to install the new part. Because Joe has
followed pre-determined business processes his workflow
to complete this service call is very efficient.
Joe enters his diagnosis, next steps for resolution and
a Commitment in the Dexterra Mobile Enterprise Platform
to return to the customer location in 3-days to replace
the part.
9:40am: Decrease Field
Operations & Resource Costs
On the way back to Joe’s truck, he syncs his Pocket
PC device to ensure he has the most up-to-date information
and that all of the documented steps he completed in his
workflow of the service call have been uploaded to the enterprise
systems. In doing so, Joe has alleviated himself of much
time-consuming paper work, as well as no need for someone
to translate his “chicken-scratch” into the
main system. Using the Dexterra Mobile Enterprise Platform
alleviates the need for additional administrative resources
to manually enter Joe’s service call documentation.
In no time, Joe is in his truck and off to his next appointment.
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Thursday 8:45am: Shorten Service
Calls and Billing Cycles
Joe syncs his device in the morning, his Queue reminds him
of his Commitment to return to his previous customer today
and replace the part that was ordered on Monday. Joe calls
the customer to confirm that the part arrived as expected
and notify them that he is on his way to their location.
Joe opens the service call and knows exactly where he last
left off in the business process. He replaces the part,
documents his steps, reviews the completed work with the
customer, obtains the customer’s signature directly
on the device indicating that the customer is pleased with
the work completed and ends the service call. Once he clicks
End, the service call is closed and the information is instantly
sent to the CRM/ERP systems back at the main office. The
customer is immediately emailed their copy of the work order
with their signature and the customer and/or manufacturer
are all invoiced instantly ensuring prompt service reimbursement.
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Dexterra's Mobile Enterprise Platform produce BIG results for any Mobile Enterprise
Organization
In the above scenario, Dexterra’s Field Service
Application (FSA) enabled the Company to integrate their
existing ERP (SAP) and CRM (Siebel) systems with the field
service engineer’s Pocket PC device, providing the
field service engineer critical information about his customer
and work order, instantly and accurately. Using Microsoft’s
.NET Compact Framework and Web Services, Dexterra ensures
enterprise data is available to the field operative while
connected or disconnected, maintaining valuable information
at their fingertips.
Results are impressive! The Dexterra Mobile Enterprise Application was installed and users were trained
in less than 90-days. Within the first few weeks of usage,
reported productivity increased by more
than 50% due to appropriate job routing of work orders,
accuracy and timeliness of critical information between
the office and the field, and the ability to complete jobs
in less time by having the resources to instantly check
inventory and place/fulfill orders. Productivity gains include
reduced workload at the service center. The Company estimates
reduced field operating costs by more
than 35% due to fewer telephone calls by as much
as 60%. Other significant cost savings came from infrastructure
reductions due to the use of lower cost devices that require
less IT administration.
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